David Schneider

Dave Schneider is the founder of shortlist.ga, a digital marketing agency. He graduated from Harvard University with a degree in Applied Math. In 2012 he decided to travel the world, visiting over 65 countries since. These days you can find him solving SEO problems with his team of 20 highly-skilled professionals. In his spare time he likes to write about his experiences on daveschneider.me.

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Key Tips for Improving Remote Employee Motivation that Leaders Need to Know

One issue that many managers face is keeping their employees motivated. It’s hard to keep employees engaged over a long period of time, as their work becomes more routine. These challenges are even more pronounced for managers of remote teams, who don’t have the advantage of having all their employees in the same space. Remote …

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5 Reasons Why Employee Engagement Surveys Are Flawed

When it comes to tools for measuring employee engagement, surveys are one of the most common ones out there. Even with the advent of many new SaaS applications, they remain a popular way with employers to check how their employees feel about their workplace. But what about the employees? And the results that you get? …

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Human Resource Manager’s Guide To Employee Retention

In an age where remote work is becoming the norm, employees can now quit and find a new job more easily than ever. And while that is great news, it poses another danger for business owners – they need to work harder than ever to retain their employees. With most companies looking to downsize their …

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Dunning Services: The Frustrated Founder’s Guide To Failed Payments

Failed payments – i.e the bain of my existence. Perhaps nothing surprised me more when starting my first software business than just how many payments bounced. It may have been as high as 20%! I remember sitting down at my desk, logging into Stripe, giddy with the excitement of seeing who had signed up, only …

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[Case Study] – Building A New Software Business From Scratch

I’ve failed. Yes – it’s time to admit it, my new churn reduction SaaS, LessChurn, which I bought last year, has been a complete failure. And an expensive one at that. Not only was the software purchased for $9k, but I’ve also invested an additional $40k in developing the product, bringing the total invested to …

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How to Build a Great Startup Culture

Being a startup founder is hard. It’s a lonely world where you need to make constant sacrifices, work more than 16 hours a day, and constantly struggle. Startup founders are often focused on growing the business, gaining new customers, building their product, developing marketing strategies, and solving about a hundred other problems every week. With …

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